DataAlchemy
Will
help you create today's most effective selling presentations
|

"Share
of Voice is a powerful thing and obviously gives us
a competitive advantage. DataAlchemy helps us reinforce
our leading position in the categories."
Chris
Hampson
Bacardi
Regional Manager
|
In
today's hyper-competitive environment, successful selling
requires increasing the "share of voice" to influence
major channels and key accounts. Everyone is battling for
limited real estate, whether that be shelf space, catalog
placement, or on-line positioning.
The
ability to convey a quantifiable superior market understanding
through timely and persuasive analytics is critical to achieving
a competitive position.
DataAlchemy
provides the most powerful fact-based selling technology
in the industry.
The
language sales and customers understand: product segmentation,
store clusters, GMROI, and more.
DataAlchemy
increases revenues through increased basket size and optimized
pricing and assortment.
Powerful
interactive drill-down capabilities demonstrate how promotional
practices affect sales for various demographics and seasonal
periods.
DataAlchemy
automates the aggregation and analysis of fragmented market
data.
Seamlessly
integrates data from virtually any source, including Information
Resources, WalMart Retail Link, ACNielsen, IMSHealth®,
and other retailer POS data and internal shipments and trade-spending
data.